Whether you really are a fan of the Xbox systems or not, it’s hard to deny that the Xbox social team has been killing it lately on Twitter. From turning an massive leak right into a hilarious meme awfully, to ensuring they’re being transparent concerning the next generation ahead, the Xbox social game is on a roll. That streak continues as Microsoft opens up a TikTok account for Xbox and the first video? It’s a pretty witty self dunk.
The video begins with a voice saying they are “racking your brains on what our first post TikTok ought to be” and reflects on the Xbox Series S or …
With the video featuring the all digital console first, before finishing the sentence with saying the X, the movies to scrolling by way of a gallery of images. Unless you’ve been living under a rock, you’ve likely seen all the memefied comparisons to the Xbox system’s design for both versions. From looking such as a giant fridge to dealing with your final boombox form, the memes have already been on point.
If you can’t beat ’em, join ’em and that is just what Microsoft did making use of their first Xbox TikTok. Following a group of “nopes” scrolling through every one of the various meme takes, the clip does end on the console itself eventually, nonetheless it is interesting to see increasingly more companies have a more playful approach when getting together with their audience.
This is merely a great way that Microsoft has changed their strategy regarding Xbox’s invest the gaming community. Between pivoting to a far more service-related core mission to going for a page from Wendy’s social team, we say keep carefully the memes coming. The gaming community is excellent, but it can often be really toxic. I’ll never ignore more levity so long as it generally does not completely dominate and overshadow important updates that consumers need to find out.